Company Background:


Dragon service stations are an expanding network of customer focused service stations with “world class” onsite facilities, services, offers and promotions for the retail consumer.

Located in Pembrokeshire, Wales; Dragon Service Stations offer the best equipment for car washing, valeting, cash machines, quality coffee hot drinks, hot food to go and amazing weekly special offers and promotions. Owned and operated by Darren Briggs, Dragon Service Stations play an active role in the local community and many national and local charities have benefitted from their corporate social responsibility programme.




Pictured above: Darren Briggs, Dragon Service Stations and John Heneghan, CBE

Client Requirements:

Having used a number of other EPoS suppliers in his service stations, Darren required a provider that could deliver a comprehensive solution to allow him expand his network of service stations and to provide him with the critical business data he required.

Each site required an EPoS solution with full fuel integration and direct synchronisation to a head office software package. All sites had to have an automated interface to the Costcutter wholesaler system.

CBE Solution:

CBE installed their award-winning EPoS solution with WinRetail back office software in each site. All sites have the integrated CBE fuel system in place with a direct link to the CBE head office package.

The benefits of the back office/multi-site software include:

  • Complete stock management
  • Intelligent purchase order and delivery processing which is automatically linked to the Costcutter wholesaler system
  • Powerful promotions module
  • Comprehensive suite of reports with automated emailing capability
  • Smartly designed software to allow for processing of both fuel and non-fuel sales
  • The CBE Mobile device has been installed in each site which has led to greater efficiencies in each site. Key features include:
  • Live synchronisation with back office software allowing for two-way interaction
  • Effective stock management with real-time accuracy
  • Control of shop floor operations including pricing and margin analysis
  • Efficient order and delivery module
  • Fast, seamless addition of new products

What the client says…

“I have been extremely impressed with CBE since I invested in their system. It has brought tremendous efficiencies to our organisation.

I have used a number of other EPoS companies in the past and was delighted when CBE delivered on all of their promises to me – having been let down before this was a huge relief. CBE have proven to be a company that I can trust and can rely on to offer me the support and service I require to operate my stores.

Having experienced the CBE setup at first hand I am extremely confident that their focus on innovation will bring enormous benefits to our company and will enable me to expand my business into the future.

In fact, the most recent installation of the CBE EPoS system has helped us to monitor and increase gross margins from 17% to 23%. Return on investment was less than 3 months!”

Darren Briggs, Owner.

For further information on Dragon Service Stations, visit